Distribution management is essential for OEMs
																	(Original Equipment Manufacturers) in the IT
																	industry for several reasons. Firstly, it helps OEMs
																	ensure that their products are available in the
																	right place, at the right time, and in the right
																	quantity to meet customer demand. Effective
																	distribution management helps to optimize inventory
																	levels, reduce lead times, and increase product
																	availability. This, in turn, enhances customer
																	satisfaction and loyalty. Secondly, it helps OEMs to
																	manage their channel partners effectively, ensuring
																	that they are meeting sales targets and promoting
																	their products effectively. Thirdly, it helps OEMs
																	to reduce costs by optimizing their supply chain and
																	logistics operations. Finally, effective
																	distribution management enables OEMs to stay
																	competitive in a rapidly changing market by
																	responding quickly to customer needs and market
																	trends. 
															